dress-for-less DE Marketing Manager
Skills
Analytical SkillsCustomer AcquisitionCustomer Relationship ManagementInfluencer MarketingInternational GrowthManagementNew Marketing Channels
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Minimum 3 years experience in online retail
- German fluency
- Experience with a known online retailer or brand
- Strong technical proficiency across PPC SEO Affiliates and CRM
- Proficiency in AI basics is preferable
- Understanding of the German influencer space and low CAC models is preferable
- Strong analytical skills and ability to manage large data sets
Nice to have
- Analytical
- Commercial
- Detail-oriented
- Proactive
- Collaborative
Day to day
- Own the strategy and execution of all performance marketing channels for the German market
- Manage affiliate partnerships and localised promotional calendars while recruiting new publishers
- Oversee email planning and builds with CRM support and develop SEO and influencer growth opportunities