Email Marketing & Growth Specialist

Skills
Software As A ServiceCapcutContract Research OrganizationEmail CampaigningManagementMarketing AnalyticsSales
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years in email marketing lifecycle marketing growth marketing or demand generation
  • Experience managing high-volume outbound email campaigns
  • Strong email copywriting skills with conversion focus
  • Experience building automated lifecycle and nurture campaigns
  • Deep understanding of A/B testing methodology
  • Strong analytical and reporting skills
  • Hands-on experience with HubSpot Marketing Hub and CRM
  • Hands-on experience with Looker or Looker Studio
  • Experience marketing software in regulated industries
  • Excellent written communication skills
  • Ability to work independently with minimal supervision
  • Comfortable in a fast-paced startup environment

Nice to have

  • Analytical
  • Data-driven
  • Detail-oriented
  • Curious
  • Independent
  • Organized
  • Process-oriented
  • Startup-minded

Day to day

  • Own and optimize high-volume email marketing campaigns that drive acquisition and revenue.
  • Create compelling conversion-focused email copy and build multi-step nurture lifecycle sequences.
  • Analyze performance run weekly A/B tests improve deliverability and optimize the customer journey across funnel stages.

Hiring process

  • Include brief summary of email marketing and growth marketing experience
  • Provide examples of campaigns improved with measurable results
  • State the largest outbound email volume managed
  • Describe experience using HubSpot and Looker
  • Describe experience in legal compliance tax or financial services
  • Explain the most successful A/B test with hypothesis results and business impact
  • Share portfolio items or campaign examples if available