Email Marketing Specialist
Skills
Attention To DetailCampaignsDigital MarketingEmail MarketingHTMLMarketingMarketing Programs
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3 to 5+ years hands-on email marketing experience in HubSpot Marketing Hub
- Strong understanding of email attribution funnel impact and performance metrics
- Proven ability to build segmented audiences and automated workflows
- High attention to detail and rigorous QA mindset
- Self-starter who can operate independently across multiple business units
- Strong collaboration skills with PMMs Sales Digital Marketing and regional stakeholders
- Experience with multi-language emails or EMEA localization is a plus
Nice to have
- Self-starter
- Proactive
- Organized
- Resourceful
- Independent
- Collaborative
- Detail-oriented
Day to day
- Own global email execution across multiple business units using HubSpot Marketing Hub, building and optimizing workflows, templates, and automated programs.
- Build, QA, and send segmented email campaigns for newsletters, product launches, events, promotions, and lifecycle journeys with strong personalization and compliance controls.
- Analyze performance using HubSpot reporting, UTMs, and GA4 then translate results into clear recommendations that improve engagement pipeline influence and revenue impact.