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Enterprise Marketing Manager
Skills
Software As A ServiceAcceleratorCustomer MarketingDirect AccessMarketing ProgramsPlaysProject Portfolio Management
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5+ years in enterprise field or account-based marketing
- Proven experience driving both new logo acquisition and account expansion
- Strong digital marketing and in-person field execution skills
- Experience building demand funnels and internal routing processes
- Comfort working in complex multi-stakeholder organizations
- Background in B2B SaaS hospitality technology or data and analytics preferred
- Strong strategic thinking and go-to-market planning skills
- Experienced ABM practitioner with intent data and segmentation knowledge
- Excellent communicator and relationship builder
- Highly organized and able to manage multiple workstreams
- Comfortable working with data pipeline metrics and conversion performance
Nice to have
- Strategic thinker
- Builder mindset
- Sales mindset
- AI-native
- Highly organized
- Commercially sharp
Day to day
- Build and own the enterprise marketing strategy for new logos and account expansion
- Develop and execute account-based marketing programs aligned with enterprise sales priorities
- Design multi-channel engagement plans using digital content field events and account intelligence
- Create field marketing initiatives and sales enablement assets that support pipeline growth
- Use AI and data to personalize campaigns improve workflows and strengthen commercial outcomes
