Remote Enterprise Product Marketing Job in NAMER Roboflow

Who you are

• 8+ years of general marketing, product marketing, product management, developer relations, engineering, solutions architecture, or communications
• 4+ years of go-to-market related experience, preference for experience in companies or with products in B2B, AI, cloud, and/or developer tools
• Deep customer focus and motivation to become an expert on our industry, customers, product, ecosystem, and competitors
• Align product marketing and sales enablement initiatives with broader business objectives and go-to-market strategies
• Deep understanding of sales processes, buyer personas, and customer journey
• Translate complex technical information into engaging and easy-to-understand content
• Drive outcomes with urgency, influence stakeholders, build consensus and lead cross-functional teams
• Confidence in creating needed content and assets
• Self-starter with ability to analyze situations, develop a plan, execute and iterate
• History of successful collaboration with Marketing, Sales, and Product teams
• Passionate about technology and excited to learn about new products and solutions

What the job involves

• Take the product marketing function from zero to one by driving goals for reaching Director+ personas in large companies.
• Build product narratives and industry value propositions for use across various channels to create consistency.
• Create compelling content and assets including blogs, landing pages, emails, webinars, guides, presentations, sales demos, playbooks, case studies, and more to scale messaging and product launches.

Application process

• Meet with hiring manager
• Team interviews with Technical Marketer and Head of Sales
• Final interviews with Head of Operations and CEO
• Reference and background checks