Field Marketing Executive
Skills
Event ManagementEvent PlanningField MarketingMarketingMarketing MaterialsMedia EngagementTrade Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Planning and execution of events, trade shows, conferences, and webinars
- Managing agency and vendor relationships
- Track record of process improvement for ROI and visibility
- Fluency in English
- Familiarity with experience management for large brands
- Experience in an industrial multinational company desirable
- Familiarity with international industrial B2B markets
- Experience in marketing of industrial equipment desirable
Nice to have
- Fluency in other European languages
- Experience in industrial multinational company
- Awareness of modern Go-to-Market strategies
Day to day
- You will spearhead our owned and paid events across Europe, enhancing Gilbarco Veeder-Root's brand awareness and generating qualified leads through exhibitions, summits, webinars, and other regional marketing activities.
- This role demands creativity, analytical prowess, and a customer-centric approach to driving brand awareness, engagement and commercial opportunities.
- European Travel will be required and will represent approximately 20-40% of total hours.