RRemoteville
Cloud for Good logoCloud for Good

Field Marketing Manager

Skills
Campaign ExecutionCampaignsCreative StrategyEvent ManagementEvent PlanningMarketingMicrosoft Office
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of experience in B2B field marketing demand generation event marketing or integrated campaign management
  • Strong understanding of Salesforce products and the technology ecosystem particularly in nonprofit higher education financial services or state and local government
  • Demonstrated experience developing and executing strategic integrated marketing campaigns that generate measurable pipeline and revenue
  • Experience partnering closely with sales teams to create a strategic event plan that supports pipeline generation and account growth
  • Proven ability to manage multiple campaigns and priorities simultaneously while maintaining exceptional attention to detail
  • Experience using Salesforce CRM and marketing automation platforms to build campaigns track performance and report results
  • Strong analytical skills with the ability to translate campaign performance into actionable recommendations
  • Excellent written and verbal communication skills with experience working alongside executives customers partners and internal stakeholders
  • Self-motivated proactive and comfortable working independently in a remote environment
  • Experience negotiating with vendors managing event logistics and overseeing marketing budgets is preferred
  • Experience within nonprofit or higher education organizations is a plus

Nice to have

  • Strategic
  • Creative
  • Organized
  • Analytical
  • Detail-oriented
  • Proactive
  • Self-motivated

Day to day

  • Develop and execute webinars and in-person event programs that generate pipeline and strengthen strategic partnerships.
  • Build integrated campaigns with Sales, Partner Alliances, and Marketing to engage prospects and customers throughout the buying journey.
  • Measure business impact, analyze performance, and continuously optimize field marketing programs for stronger results.