Field Marketing Manager UKI

Skills
Channel StrategyData AnalyticsEvent MarketingInterest RatesMarketing AnalyticsMarketing ProgramsOptimization
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor’s degree in Marketing Business or related field MBA preferred
  • 7+ years scaling field marketing programs in fast-growing tech companies
  • Direct pipeline accountability with a proven record of exceeding revenue targets
  • Strong understanding of demand generation funnels sales processes and revenue operations in B2B environments
  • Proven ability to build digital experiences account-based campaigns and omnichannel strategies
  • Strong partnership skills with sales leaders and ability to discuss pipeline conversion and revenue impact
  • Advanced proficiency in pipeline attribution conversion analysis and ROI optimization using Salesforce Marketo and data analysis platforms
  • Exceptional written and verbal communication skills
  • Highly organised with the ability to prioritise and manage multiple demand generation initiatives
  • 20%-25% domestic travel

Nice to have

  • Strategic
  • Data-driven
  • Collaborative
  • Highly organised
  • Innovative
  • Commercially minded

Day to day

  • Lead the UKI field marketing strategy across direct and indirect GTM motions to generate pipeline and accelerate sales cycles
  • Plan and deliver high-impact virtual and in-person events targeted demand generation campaigns and account-based programs
  • Partner closely with Sales Channel BDR Corporate Marketing and regional teams to create aligned omnichannel initiatives that drive measurable revenue growth