Founding Marketer
Skills
AdoptionBriefingConsumer BrandingDecksEarned MediaInstagramJournalism
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5+ years marketing experience at high-growth B2B SaaS or consumer-tech startups
- 1 to 2 years in an early stage Seed or Series A environment building from zero
- Proven ownership of multiple marketing functions including brand content demand gen and product marketing
- Exceptional writing and storytelling skills with the ability to simplify complex AI and product concepts
- Deep understanding of marketing to consumer brands agencies or marketing technology buyers
- Strong positioning and messaging instincts for an emerging category
- Ability to run launches end-to-end with a bias to ship quickly
- Fluent with modern AI tools and uses them daily
- High ownership mindset and comfort with ambiguity fast cycles and direct founder feedback
Nice to have
- Strategic
- Opinionated
- Ambitious
- Collaborative
- Analytical
- Resourceful
Day to day
- Own the full marketing function end-to-end including brand positioning content demand generation product marketing and field presence
- Shape Nectar's category narrative across website social sales collateral decks and press while translating a complex AI platform into sharp opinionated storytelling
- Build launch and adoption motions for Nectar Agent and future products partner on PR analyst relations events and sales enablement and establish marketing analytics to measure impact