Freelance Digital Specialist
Skills
APIAnalytical SkillsCustomer ExperienceEventsManagementMeasurementsOptimization
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Strong hands-on experience with Meta Ads Manager for builds optimization and QA
- Working proficiency with TikTok Ads Manager including structure targeting and reporting
- Experience with LinkedIn Campaign Manager and B2B targeting
- Solid pixel and tag QA skills including event setup and Conversions API health
- Sharp eye for analytics and measurement across the full customer funnel
- Comfortable managing multiple accounts at once
- Ability to read performance data and make timely practical adjustments
Nice to have
- Detail-oriented
- Action-driven
- Independent
- Proactive
- Deadline-driven
- Clear communicator
- Low ego
- High ownership
Day to day
- Build and launch paid social campaigns across Meta TikTok and LinkedIn with careful precision
- Optimize campaign structures budgets pacing and audience targeting to match each client's goals and KPIs
- Perform pixel implementation tagging QA and troubleshooting to protect tracking accuracy and support reporting
