Freelance Paid Social Creative Performance Analyst / Strategist

Skills
AdvertisingCoachingConcept DevelopmentCreative WritingDigital StrategyEditingLogo Design
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Experience with Motion
  • Experience with Meta Ads Manager
  • Experience with TikTok Ads Manager
  • Experience with YouTube advertising
  • Strong creative performance analysis skills
  • Paid social reporting experience
  • Creative strategy ability
  • Performance marketing analytics background
  • Comfort working through large datasets

Nice to have

  • Detail-oriented
  • Analytical
  • Strategic thinker
  • Organised
  • Pattern spotter
  • Clear communicator

Day to day

  • Analyse paid social performance across Meta TikTok and YouTube to uncover meaningful creative insights.
  • Work primarily in Motion and use Meta Ads Manager where needed to review around 300 creatives across multiple international markets.
  • Produce monthly backlog reports and a year-to-date creative performance report with clear findings recommendations and a repeatable reporting process.

Hiring process

  • Email sheri@pinkshellstudio.com with relevant experience
  • Include examples of similar analysis or reporting work
  • Share your day rate or project rate
  • State your availability
  • Add any questions you have