Remote Freelance Retail Media Manager Job in UK Assembly Global

Who you are

• Extensive knowledge of retail media advertising (Amazon Ads, Criteo) or search advertising (Google Ads)
• Highly skilled in analysis and data interpretation with expertise in using analytical tools.
• Strong communication and interpersonal abilities.
• Experience in managing and maximizing advertising budgets.
• Capable of thriving in a fast-moving, dynamic setting while handling multiple tasks.
• Passionate about driving profitable growth for clients through retail media strategies.

Desirables

• Amazon Web Services
• Budget Oversight
• Data Interpretation
• Google Ads
• Marketing Campaign Management
• Media Strategy
• Optimization
• Performance Metrics
• Programmatic Advertising

What the job involves

• Manage the setup, execution, and fine-tuning of retail media ad campaigns to achieve performance targets.
• Create and execute programmatic strategies aimed at optimizing ad spend and maximizing ROI.
• Evaluate campaign performance metrics to spot trends, gain insights, and identify areas for improvement.
• Offer actionable recommendations based on analysis.
• Effectively manage and distribute advertising budgets across campaigns to achieve peak performance.
• Collaborate with internal teams such as marketing, sales, and product development.
• Leverage advanced programmatic tools and technologies to improve campaign effectiveness and reporting.
• Apply optimization methods like audience segmentation, bid optimization, and creative testing to enhance results.
• Ensure campaigns adhere to industry regulations and standards by conducting quality assurance checks.