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Full Stack Marketer
Skills
Full-Stack DevelopmentSoftware As A ServiceBeatsHealthcareLanding PagesMarketing AnalyticsMotors
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- B2B SaaS operator who ships work and prioritizes by pipeline impact
- AI-native marketer with built AI workflows prompt libraries content engines and measurement automations
- Deep HubSpot knowledge including Marketing Hub CRM workflows lead scoring sequences and attribution
- Experience getting brands surfaced in ChatGPT Perplexity and Google AI Overviews with measurable SEO and GEO results
- Proven ability to turn customers into case studies video and referenceable proof
- Comfort building converting pages in Webflow HubSpot CMS WordPress or similar with strong design instinct
- Senior communicator from a modern SaaS or tech company with category narrative and positioning skills
Nice to have
- Webflow depth
- Magnet familiarity
- Joint Commission familiarity
- AONL event experience
- ANCC event experience
- ANPD event experience
- Category creation experience
- Rebrand experience
- Product marketing chops
- Positioning chops
Day to day
- Own the website end to end including pages landing pages conversion SEO and GEO so Dossier becomes the answer for nurse executives and AI engines alike
- Drive demand generation and ABM for named health-system accounts using HubSpot workflows lead scoring lifecycle sequences and attribution
- Build AI workflows and reporting systems that help a lean team operate efficiently while tracking marketing-sourced pipeline weekly
- Create customer proof category content executive voice social proof and authentic brand materials that make the company memorable and trusted
- Support the U.S. event calendar and webinar program from planning and budget allocation through execution and ROI measurement
Hiring process
- Quick first conversation
- Working session with live build
- Final conversations with leadership team