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Full Stack Marketer
Skills
Full-Stack DevelopmentSoftware As A ServiceBeatsHealthcareLanding PagesMarketing AnalyticsMotors
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- B2B SaaS operator who prioritizes by pipeline impact
- AI-native marketer with built marketing workflows prompt libraries content engines and measurement automations
- Deep HubSpot Marketing Hub and CRM experience including workflows lead scoring sequences and attribution
- Ability to optimize for ChatGPT Perplexity Google AI Overviews SEO and GEO with measurable results
- Experience producing customer interviews case studies video and enterprise referenceable proof
- Hands-on website and design capability in Webflow HubSpot CMS WordPress or similar plus modern AI design tools
- Senior communicator from a modern SaaS or tech company with category narrative and complex value messaging experience
Nice to have
- Webflow depth
- Magnet familiarity
- Joint Commission familiarity
- AONL event experience
- ANCC event experience
- ANPD event experience
- Category creation experience
- Rebrand experience
- Product marketing chops
- Positioning chops
Day to day
- Own the website end to end including pages landing pages conversion SEO and GEO to make Dossier the answer for nurse executives and AI engines
- Build and manage demand generation and ABM programs for named health-system accounts using HubSpot workflows lead scoring lifecycle sequences and attribution
- Create AI workflows customer proof category content executive voice social proof and authentic brand materials that help define the market and drive marketing-sourced pipeline
Hiring process
- Quick first conversation
- Working session with live piece of real work
- Final conversations with leadership team
- Submit links to portfolio case studies content or workflows