What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Very familiar with Google Analytics/GTM and Adobe Analytics
- Minimum 2 years experience in UI with a solid understanding of UI principles
- Strong experience in A/B testing
- Team player with effective communication skills
- Data-driven with excellent analytical skills
- High level of English proficiency both verbal and written
Nice to have
- Experience in UX research in iGaming/Sportsbook
- Quick sketching and wireframe creation
Day to day
- Ownership of all funnels and journeys on our website
- Optimization of performance for funnels and journeys
- Formulate UX hypothesis for A/B testing
- Track and interpret performance data to validate UX paths
- Demonstrate KPIs uplift with UX/UI journey optimizations
- Create monthly presentations for senior management with findings and suggested actions