Remote Global Content Marketing Lead Job in London, UK Genie AI

Who you are

• You possess mother-tongue or full fluency in English (another major language would be a plus)
• You have a proven track record of creating high quality pages that acquire new users on a global scale in diverse markets
• You can synthesize large quantities of data and translate insights into actionable content strategies
• You are comfortable spending hours in keyword research and technical SEO tools and are proficient at producing in-depth site audits
• You have implemented and maintained hreflangs at scale and enjoy the challenge
• You are the in-house SEO subject matter expert providing training and guidance to cross-collaborative squads where necessary
• You work hand-in-hand with AI daily but your work never looks like it was done using AI
• You are deeply empathic and can understand multiple target customer personas
• You enjoy using your initiative and can work autonomously driven by the satisfaction of completing projects
• You are bold and embrace a discovery mindset and enjoy user interviews
• You communicate succinctly and accessibly to internal and external stakeholders building trust at all levels
• You possess strong emotional intelligence and maintain professional relationships in a growing team
• You work independently and collaborate with a diverse team
• You are a first principles thinker breaking down complexity easily
• You are interested in technology and are tech savvy
• You are curious and love to learn and share knowledge

What the job involves

• You will create and execute the global content and SEO strategy for template landing pages category pages and inbound mid/long-tail high intent landing pages
• You will confidently produce high quality legally sound pages that maintain our brand integrity at scale in Webflow
• You will work directly with our AI and ML teams and use Genie AI to build these pages
• You will build with best practice site structure technical SEO and page performance at front of mind
• You will build a repeatable scalable process to enter new markets with a staged roll-out of different content types
• You will ensure we work efficiently and prioritise our work based on long-term potential business impact
• You will design and implement your own KPIs and build reporting on your programs to highlight contributions to business performance
• You will stay up to date with the latest SEO trends technologies and best practices