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Global Integrated Marketing Manager

Skills
Acquisition MarketingCalendarsDomoIntegrated MarketingItalianKey MetricsLooker
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3-5 years of relevant experience in global B2B SaaS
  • Experience working with global teams across various time zones
  • Proficiency in English, German, Swedish (nice to have), Italian (nice to have), Spanish (nice to have)
  • Understanding of standard marketing channels such as email, web, social, and paid
  • Familiarity with digital marketing, social media management, and automation tools
  • Basic knowledge of Google Analytics, Looker, Domo, or similar digital analytics platforms
  • Working knowledge of Salesforce or similar CRMs
  • Ability to derive insights from marketing data
  • Ability to manage multiple tasks to meet deadlines
  • Outstanding collaboration skills
  • Excellent verbal and written communication skills
  • Attention to detail
  • Four-year college degree or equivalent experience

Day to day

  • Lead the development and execution of full-funnel integrated marketing campaigns that drive revenue in EU and UK markets
  • Collaborate with international sales teams and channel partners to identify revenue growth opportunities
  • Support the development of co-branded lead generation initiatives and optimize trial to paid conversion rates
  • Collaborate with various marketing teams to execute campaign plans
  • Evaluate and present integrated marketing campaign effectiveness to commercial leadership