Global Lead, Influencer/Social Media Marketing Strategy

Skills

Software As A ServiceBusiness Relationship ManagementDatabasesFraud InvestigationsInfluencer MarketingInstagramInternational Marketing

Role

What the job involves

The main requirements, responsibilities and hiring steps.

8–12+ years in influencer marketing creator partnerships digital marketing or brand marketing
Proven track record driving large-scale influencer campaigns with measurable growth
Deep understanding of the influencer ecosystem platform dynamics and virality
Experience managing global markets or multi-country campaigns
Strong negotiation relationship-building and stakeholder-management skills
Operational excellence in designing scalable systems and frameworks
Ability to move fast thrive in ambiguity and execute with precision

Build and lead the global influencer and creator strategy across major social and content platforms
Architect multi-layered campaigns that amplify launches fundraises partnerships and company milestones
Design scalable systems workflows and reporting to manage creator sourcing outreach contracting and performance tracking
Lead relationships with top-tier influencers and agents while ensuring brand safety messaging alignment and creative excellence
Partner with cross-functional teams to integrate influencer initiatives into broader brand product and regional marketing plans