Global Marketing Lead Pharma and Sustainability

Skills
Budget ProcessBusiness TravelContent MarketingCustomer Journey MappingDigital MarketingInternational MarketingMarketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Support the development of global commercialization strategy
  • Develop sustainability content marketing strategy
  • Understand customer journey mapping and define KPIs
  • Support global content strategy
  • Partner with internal teams
  • Implement and manage digital contents and social media strategies
  • Support budget process and supervise costs
  • Serve as category communications champion

Nice to have

  • Spanish proficiency
  • Experience in Chemical/Pharma/Renewable Energies industry
  • Data-driven mindset

Day to day

  • Support the creation and deliver marketing communications plans for the pharma industry and sustainability strategies for Orbia Fluor & Energy Materials’ Business Group
  • Develop a sustainability content marketing strategy
  • Analyze customer journey mapping to align with Global Strategic Marketing Director on the leverage points to activate in yearly marketing plans
  • Support the release of a global content strategy both for pharma and sustainability related contents
  • Partner with internal teams to deliver appropriate marketing communications activities
  • Implement and manage digital contents/strategies for web and social media
  • Serve as category communications champion at global corporate meetings