Global Marketing Lead Pharma and Sustainability
Skills
Budget ProcessBusiness TravelContent MarketingCustomer Journey MappingDigital MarketingInternational MarketingMarketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Support the development of global commercialization strategy
- Develop sustainability content marketing strategy
- Understand customer journey mapping and define KPIs
- Support global content strategy
- Partner with internal teams
- Implement and manage digital contents and social media strategies
- Support budget process and supervise costs
- Serve as category communications champion
Nice to have
- Spanish proficiency
- Experience in Chemical/Pharma/Renewable Energies industry
- Data-driven mindset
Day to day
- Support the creation and deliver marketing communications plans for the pharma industry and sustainability strategies for Orbia Fluor & Energy Materials’ Business Group
- Develop a sustainability content marketing strategy
- Analyze customer journey mapping to align with Global Strategic Marketing Director on the leverage points to activate in yearly marketing plans
- Support the release of a global content strategy both for pharma and sustainability related contents
- Partner with internal teams to deliver appropriate marketing communications activities
- Implement and manage digital contents/strategies for web and social media
- Serve as category communications champion at global corporate meetings
