Remote Global PR Director Job in Greater Leeds SoftwareOne

Who you are

• 12+ years’ experience in an external communications/PR role ideally in-house or at a PR agency as an Account Director level
• Degree in Marketing Communications or Journalism or equivalent experience
• Ability to develop deliver and measure a multi-country communications strategy for a global organisation that has done limited PR to date
• Experience managing agencies and budgets
• Experience identifying stories and PR opportunities suitable for coverage
• Experience securing press coverage and developing relationships with leading industry journalists
• Ability to develop key relationships with stakeholders at the CXO level and influence senior executives
• Project management and time management skills
• Experience of forecasting and managing a budget
• Experience of working with and presenting to stakeholders both internal and external
• Ability to make decisions in a high-pressure fast-moving environment
• Experience preparing briefing notes for senior executives
• Experience in the B2B tech industry with key media contacts

What the job involves

• Develop execute and report on our global external communication strategy – spanning customer facing PR/Media Relations and all social media and owned channels including our web properties
• Be the core point of contact for a network of agencies and local PR initiatives to implement the global strategy in our major markets
• Oversee a PR editorial calendar help craft the company narrative identify newsjacking or thought leadership opportunities leverage content/campaign initiatives track competitors and industry events in the news
• Use your existing media relationships to secure business tech and trade press interviews with senior and business leadership or work with agencies to do so
• Work with our social media team to improve SoftwareOne’s engagement and reach on owned channels by identifying and implementing new approaches
• Work with content marketing and case study teams to develop creative and newsworthy story angles and ideas to ensure an integrated owned/earned media strategy
• Engage with the investor analyst and internal communications teams to ensure unified communications and consistent messaging across multiple audiences
• Write and review the distribution of all non-financial company press releases and partner announcements manage distribution in non-financial channels
• Act as the point of contact for incoming non-financial press enquiries
• Manage media training for identified customer facing spokespeople
• Manage customer facing executive bios and image library for press use
• With the Global Leader develop and maintain measurement strategies track earned media social and sentiment analysis and report back on progress achieved
• Develop messaging and briefing documents for executives and prepare them for interviews
• Create a regular round-up of social and media coverage to be shared with senior leadership
• Manage and update the corporate communications policy collaborating with Investor Communications maintain the partner PR policy
• Create and maintain a crisis communications plan