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Graphic Designer

Skills
Adobe Creative SuiteAdvertisingArtificial IntelligenceCompetitive AnalysisDTCDigital MarketingMarketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3-6+ years designing for DTC brands
  • Strong portfolio of real paid social ad creative
  • Experience designing high-performing static ads for Meta and TikTok
  • Understanding of direct-response principles and conversion-focused design
  • Experience working closely with performance teams or media buyers
  • Proficiency in Figma and Adobe Creative Suite
  • Demonstrated daily use of AI tools in workflow
  • Highly organized and able to manage multiple brands simultaneously
  • Strong typography hierarchy and visual clarity across performance ads
  • Strong portfolio of real email marketing work
  • Experience with Klaviyo or similar ESP

Nice to have

  • Agency experience
  • Landing page design
  • CRO-focused pages
  • Performance metrics familiarity
  • Modular testing systems
  • Founder-facing

Day to day

  • Design high-converting static ads for Meta TikTok and other paid platforms
  • Create structured creative variations for systematic A/B testing and rapidly iterate from performance feedback
  • Design high-converting email campaigns and automated flows with mobile-first conversion-focused layouts
  • Build modular templates creative systems and organized workflows that improve output without sacrificing quality

Hiring process

  • Submit portfolio link with real paid social ads
  • Provide 3-5 performance-focused static ad examples with brief results context
  • Include a brief note on daily AI tool use in your design workflow