Growth & Marketing Strategy Lead

Skills
BusinessDemand GenerationLeadershipMarketingMarketing AnalyticsMarketing StrategyMulti-Channel Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years leading multi-channel marketing initiatives
  • Experience owning measurable business outcomes
  • Strong strategic communication and messaging ability
  • Proven campaign and demand generation leadership
  • Experience operating in fast-moving or evolving environments
  • Comfort using AI tools and workflow automation in marketing

Nice to have

  • Strategic thinker
  • Decisive executor
  • Creates clarity
  • Direct communicator
  • Ownership mindset
  • Systems improver

Day to day

  • Lead integrated marketing initiatives that drive measurable pipeline growth and stronger market positioning.
  • Shape and operationalize messaging positioning and thought leadership into clear compelling narratives.
  • Build scalable AI-assisted marketing systems improve operational efficiency and optimize campaign performance.

Hiring process

  • Discuss measurable marketing outcomes personally driven
  • Share examples of AI integration into workflows
  • Explain approach to ambiguity and prioritization
  • Describe first 90 days in the role