Growth Marketing Creative Producer
Skills
Content MarketingCreative BriefsCreative IndustriesDigital MarketingHealthcareInstagramMedia Trends
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3+ years of content marketing experience with hands-on ownership of organic social and owned channels
- Pragmatic mindset focused on performance and resonance
- Genuine doer who executes efficiently
- Experience using AI and modern production tools
- Strong curiosity about people motivations and what resonates with them
- Hands-on creative production experience such as video editing or content creation
- Ability to use data from surveys intake data and performance metrics to guide decisions
- Skill managing multiple projects and formats in a fast-paced environment
- Interest in mental health and mission-driven work
- Active social media user with strong trend awareness
Nice to have
- Curious
- Pragmatic
- Resourceful
- Mission-driven
- Data-informed
- Fast-paced
Day to day
- Analyze existing creative performance to identify what resonates and what underperforms in the market.
- Research competitor messaging creative trends and audience language across behavioral health and DTC healthcare.
- Translate insights into sharp creative briefs and produce high-performing assets across video UGC-style static and other formats.