Growth Marketing Lead
Skills
Business DevelopmentDigital MarketingGrowth MarketingMarket ResearchMarketingSearch Engine OptimizationSocial Media
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Experience in growth or performance marketing with proven ownership and measurable impact
- Experience collaborating on UX design projects using Figma and Supademo
- Previous website project management with evidence of improving user journeys
- Ability to use Google Analytics Google Tag Manager Google Ads and LinkedIn Campaign Manager
- Experience implementing tracking and analysing user behaviour to generate recommendations
- Ability to support email marketing using HTML and Mailchimp to best practice standards
- Experience using AI to support marketing success metrics
- Degree in Marketing or equivalent experience
Nice to have
- Proactive
- Agile
- Analytical
- Collaborative
- Independent
Day to day
- Own the optimisation of digital customer journeys across website product demonstrations member experiences and marketing channels.
- Use analytics user insight and performance data to improve engagement conversion lead generation and growth.
- Work closely with Tech Quality and Customer teams to refine UX app portal and marketing experiences while supporting broader brand awareness and product improvement.