RRemoteville
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Growth Marketing Lead

Skills
AdoptionAnalytical SkillsContent CreationCustomer AcquisitionGo-To-Market StrategyInterest RatesMarketing Analytics
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of experience in Growth Marketing Demand Generation Product Marketing or similar B2B SaaS marketing role
  • Experience building integrated marketing campaigns that generate measurable pipeline and revenue growth
  • Experience launching products and partnering closely with Product and Sales teams
  • Excellent communication with strong copywriting and messaging skills
  • Highly analytical and data-driven to optimize marketing performance
  • Comfort using marketing automation platforms and managing campaigns end to end
  • Ability to use AI thoughtfully and review AI-generated work with sound judgment
  • Curious collaborative organized and motivated by business outcomes in a fast-paced SaaS environment

Nice to have

  • Customer-centric
  • Collaborative
  • Entrepreneurial
  • Builder mindset
  • Curious
  • Organized
  • Analytical

Day to day

  • Own demand generation programs across email paid media organic partnerships and emerging AI-enabled channels
  • Execute go-to-market strategies for new products and major feature launches with Product and Sales
  • Build lifecycle marketing campaigns that improve acquisition engagement adoption and retention
  • Create compelling messaging content and sales enablement materials that simplify complex software for hotel operators
  • Own marketing operations including campaign execution automation reporting experimentation and optimization
  • Measure campaign performance and use data to improve pipeline generation conversion rates and marketing ROI
  • Partner cross-functionally to align marketing initiatives with company growth objectives
  • Leverage AI tools to improve campaign execution content creation analysis and productivity