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Growth Marketing Manager

Skills
Ad ServingAnalyticsAttributionAttribution ModelingData AnalyticsDigital MarketingGrowth Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor's degree in Marketing, Communications, or related field
  • 3-4 years of digital marketing experience
  • Experience with paid social advertising on platforms such as Facebook, Instagram, TikTok
  • Strong background in e-commerce and social commerce
  • Hands-on experience in implementing and optimizing campaigns within TikTok and Meta Shops
  • Proficient in data analysis techniques, including data visualization, attribution modeling, predictive analytics
  • Excel and PowerPoint experience
  • Strong interpersonal skills and collaborative mindset
  • Adept at managing multiple projects, setting priorities, meeting deadlines
  • Experience with project management tools like Asana is a plus
  • Experience in conducting A/B tests across various digital channels
  • Proven ability to create engaging content for digital platforms including social media

Day to day

  • Develop and execute strategies to increase customer base and revenue
  • Utilize data-driven insights to optimize customer experience
  • Drive growth across the entire customer lifecycle