Bachelor's degree in Marketing Business or a related field
5+ years in growth marketing or demand generation within a startup
Proven track record of successful data-driven marketing campaigns
Analytical skills to interpret data and provide insights
Excellent communication and leadership skills
Proficiency with Pardot marketing automation and Salesforce CRM
Knowledge of adtech and managing paid campaigns
Experience with account-based marketing
Creative problem-solver
Strong organizational skills for managing multiple projects
Collaborative in a cross-functional team environment
Ability to work 8 hours during core U.S. business hours
Ability to be on camera and distraction-free during meetings
Desirables
Innovative
Analytical
Collaborative
Creative
Organized
Leadership
Strong Communicator
What the job involves
The Growth Marketing Manager drives Kard’s brand awareness and generates top-of-funnel leads for the sales teams. The role develops, executes, and optimizes multi-channel lead generation campaigns. The Manager also oversees content creation, organizes events, and reports on campaign performance.
They implement account-based marketing (ABM) strategies targeting high-value accounts. The role involves close collaboration with sales and product teams to ensure alignment with company goals. Developing comprehensive growth marketing strategies and identifying opportunities for customer acquisition, engagement, and retention is crucial.
The Manager maintains Kard’s core values and promotes a workplace that encourages innovation. Responsibilities include attending meetings and fulfilling additional duties as needed.
Kard’s rewards-as-service platform makes loyalty more rewarding by simplifying the rewards experience for cardholders, financial institutions, and merchants. Utilizing the Kard API, financial institutions — including neobanks, traditional banks, and any other card issuer — can quickly and easily build their own customizable rewards program, driving cardholder engagement and loyalty by connecting users to the brands they love and rewarding them for everyday purchases. Powering rewards for over 45 million cardholders in the Kard issuer and partner network, Kard drives new customer acquisition and loyalty for thousands of in-store and online merchants across the US.
Company benefits
Flexible PTO
11 Federal Holidays + Black Friday and Xmas Eve
Health Dental Vision Insurance
401k with employer match
Coworking space and WFH setup reimbursement
Company Offsites twice a year
Company values
By embodying our core values of Initiative, Openness, and Humility, you will not only witness but directly foster an inclusive and dynamic work environment, from the executive level down.