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Growth Marketing Manager
Skills
CampaignsContent MarketingCustomer AcquisitionDigital CampaignsDigital MarketingGrowth MarketingGrowth Strategies
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelors or Masters degree from an accredited University preferred in marketing and/or Business Administration
- 3-5 years of experience in developing and deploying strategies for customer acquisition and retention
- Startup and scaleup experience is preferred
- 3 years or more in growth marketing, demand generation or user acquisition for B2B SaaS companies, preferably in the life sciences sector
- Track record of building and optimizing high-performing growth strategies
- Data-driven and analytical mindset with experience in analytics tools
- Deep understanding of search engine optimization and its best practices
- Experience developing and executing multi-channel go-to-market strategies
- Experience with marketing automation and other relevant software tools
- Outstanding communication and interpersonal skills
Nice to have
- Startup and scaleup experience
- Experience with AI tools
Day to day
- Join Lifebit's marketing team and manage the engine of market expansion
- Drive net-new revenue opportunities by generating new qualified leads
- Lead digital and growth marketing efforts to grow the software/data business and increase product awareness and preference across online marketing channels
- Focus on constant optimization through test-and-learn cycles
- Involve in budget management, performance analytics and closely work with the executive and sales teams to ensure cohesive strategies and goal alignment