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Growth Marketing Manager
Skills
CampaignsContent MarketingCustomer AcquisitionDigital CampaignsDigital MarketingGrowth MarketingGrowth Strategies
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelors or Masters degree from accredited University
- 3-5 years experience acquiring and retaining high-value customers
- 3+ years in growth marketing for B2B SaaS companies, ideally life sciences
- Proven track record of high-performing growth strategies
- Data-driven with experience in analytics tools
- Understanding of SEO best practices
- Multi-channel go-to-market strategy experience
- Marketing automation and relevant software tools experience
- In-depth knowledge of growth marketing trends and best practices
- Outstanding communication and interpersonal skills
Nice to have
- Humility
- Creativity
- Resourcefulness
Day to day
- Drive revenue by generating new qualified leads for conversion by sales team
- Lead and manage digital and growth marketing efforts
- Develop and oversee growth strategy for measurable revenue impact and demand generation
- Collaborate with teams to align marketing strategies
- Manage marketing tech stack and optimize paid marketing spend
- Evaluate user journey for efficiency and effectiveness