Remote Growth Marketing Manager Job in California, United States SHOPLINE

Who you are

• Bachelor’s degree in marketing, business, communication, or related field.
• Minimum of 5 years’ growth and/or performance marketing experience; B2B SaaS or agency strongly preferred.
• Proven track record in paid customer acquisition (SEM, Paid Social: TikTok, Meta, LinkedIn), and SEO/organic optimizations.
• Strong understanding of account-based marketing (ABM) principles.
• Excellent analytical skills to translate data into actionable insights.
• Strong understanding of Google Analytics, Google Tag Manager, Google Search Console, Hubspot, and website measurement tools.
• Excellent organizational and project management skills.
• Flexibility to quickly adapt and align with business needs.
• Experience in developing and executing multi-channel go-to-market strategies.

What the job involves

• Develop strategies grounded in integrated multi-channel growth campaigns.
• Lead paid customer acquisition efforts across SEM and Paid Social channels.
• Oversee SEO initiatives to improve search engine rankings.
• Develop and execute account-based marketing campaigns.
• Work cross-functionally with BD, Sales, and Product Marketing.
• Leverage data and customer insights to produce impactful marketing creative.
• Conduct A/B testing of new marketing channels for efficient customer acquisition.
• Utilize analytics to evaluate campaign performance and manage reporting.

Application process

• TA team representative
• Hiring Manager round
• Stakeholder round(s)
• Head of HR & President interview