RRemoteville
Trident Consulting logoTrident Consulting

Growth Marketing Specialist

Skills
B2B MarketingBusiness-To-BusinessCampaign Strategy DevelopmentDatabasesDemand GenerationDigital MarketingField Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • B2B demand generation or growth marketing experience
  • Experience marketing to public sector or healthcare organizations
  • Understanding of procurement processes and regulatory considerations
  • Proven ability to run targeted multi-channel campaigns
  • Strong content syndication experience
  • Knowledge of pipeline generation funnel metrics and campaign performance
  • Hands-on experience with Marketo and CRM systems
  • Data-driven mindset with ability to act on insights
  • Strong collaboration skills across marketing sales and operations
  • Ability to work independently in a fast-paced environment

Nice to have

  • Data-driven
  • Collaborative
  • Independent
  • High ownership
  • Analytical

Day to day

  • Lead demand generation initiatives for the Public Sector Healthcare segment across the Americas.
  • Build and optimize targeted multi-channel campaigns for complex public sector and healthcare buying groups.
  • Partner with marketing sales and operations teams to drive pipeline growth improve funnel performance and support measurable business impact.

Hiring process

  • Interview scheduling is underway