Head of Brand
Skills
CampaignsContent CreationCopywritingCreative DirectionDigital AssetsDigital MarketingMarketing Campaign Management
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Expertise in building and positioning a brand, particularly in digital spaces like social media, AI, and tech industries
- Deep understanding of how to drive engagement and growth on social media platforms
- Proficiency in SEO and SEM to increase brand visibility
- Skills in handling media outreach and public relations to secure mentions in top-tier media outlets
- Ability to measure success through analytics and performance tracking tools
- Experience building and managing large communities on platforms like Discord and Reddit
- Ability to work closely with creative teams to generate impactful content and campaigns
- Knowledge of storytelling, copywriting, and creative direction for digital assets
- Sales Funnel and Conversion Optimization
- English Native or C+ level
Nice to have
- Campaign management experience
- Familiarity with AI role-playing apps
- Strong leadership skills
Day to day
- Create and implement a plan of media activities, including social platforms to reach established goals in First Sales and Registrations
- Secure publications about the Product in major media outlets in the US and Europe, relevant to the target audience
- Launch creative campaigns aimed at engaging the target audience and increasing brand awareness, including events, media and digital platforms
- Build a huge and active community around the brand in social media
- Collaborate with Influencers to increase traffic and first sales
Hiring process
- Click Apply