Head of Creative Strategy
Skills
Art DirectionConsumer BrandingContextDownstream Oil And GasInterest RatesLeadershipMarketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 7+ years in performance creative
- Majority of experience at an agency managing many clients at once
- Proven impact on revenue conversion rates or CPA
- Fluent in direct response creative for Meta and TikTok
- Able to diagnose underperforming hooks and concepts
- Experience building and developing teams
- Comfort operating at high volume while maintaining quality
Nice to have
- Strategic
- Data-driven
- High standards
- Confident communicator
- Mentorship-minded
Day to day
- Own and evolve the creative product across the full client portfolio for a performance marketing agency
- Build frameworks playbooks SOPs and best-practice systems that improve creative output and turn winning ideas into repeatable results
- Lead and mentor performance creative strategists editors and cross-functional partners while advising clients with data-backed creative strategy