Head of Marketing & Growth

Skills
CommandComputer Assisted Coding SoftwareCustomer AcquisitionCustomer Relationship ManagementEventsFundamentalsGo-To-Market Strategy
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 6–8+ years of marketing or growth experience
  • Experience in sports betting gaming or affiliate media
  • Proven ownership of paid and organic acquisition channels with CAC and LTV accountability
  • Experience building and scaling retention or lifecycle programs
  • Hands-on experience launching go-to-market plans for new products or features
  • Strong performance marketing fundamentals with brand and content instincts

Nice to have

  • Growth mechanics familiarity
  • Multi-market comfort
  • Startup mindset
  • Social media experience

Day to day

  • Own the full marketing function for Playbook and drive new user acquisition and retention.
  • Lead go-to-market planning and execution for new product surfaces, coordinating launches, sporting events, and market entries.
  • Build growth playbooks across paid social organic social email and CRM while optimizing budget allocation and retention performance.

Hiring process

  • Submit your CV in English