C the Signs

Head of Marketing

Skills

LeadershipManagementMarketingMarketing StrategySales ManagementSales OperationsStrategic Planning

Role

What the job involves

The main requirements, responsibilities and hiring steps.

Proven experience in senior marketing role with successful strategy execution
Expertise in lead and demand generation, branding, sales support, communications, and social media management
Familiarity with HubSpot CRM and campaign management
Strong verbal and written communication skills
Analytical skills to interpret data for strategic decisions
Experience in organizing and managing events
Ability to work collaboratively with cross-functional teams and senior leadership
Passionate about contributing to a mission-driven organization

Lead the marketing strategy development aligned with the company's mission and business objectives
Build, lead, and scale a high-performing marketing team
Implement innovative sales and marketing funnels across multiple channels to support lead generation
Enhance and manage the company's brand and communications across various channels
Collaborate with sales and business development for aligning marketing efforts
Plan and manage events to promote the company and engage with clients
Build and engage a community of users, partners, and advocates
Develop and execute social media strategies to increase brand awareness
Monitor and analyze marketing performance metrics to refine strategies