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Head of Marketing - North America

Skills
Software As A ServiceBusinessCiosCustomer SuccessInterviewingMarketing AnalyticsMarketing Programs
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 7+ years of B2B technology marketing experience
  • Experience in regional marketing field marketing partner marketing integrated marketing or related roles
  • Proven ability to build and execute marketing programs with sales teams
  • Strong content creation and storytelling skills
  • Experience creating customer-facing content and success stories
  • Excellent communication relationship-building and project management skills
  • Ability to balance strategic thinking with hands-on execution
  • Comfortable in a fast-moving high-growth environment
  • Willingness to travel across North America and occasionally Europe

Nice to have

  • European company experience
  • Globally distributed team experience
  • Independent regional ownership
  • Enterprise software familiarity
  • Executive audience exposure

Day to day

  • Build and grow BLP's visibility and reputation across North America by developing strong relationships with customers prospects analysts industry communities and influencers.
  • Lead partner marketing initiatives by planning co-marketing campaigns joint events webinars customer stories and thought leadership with strategic partners.
  • Organize and execute regional events and programs such as executive dinners roundtables customer events webinars and industry conferences while managing budgets logistics vendors and follow-up activities.
  • Create local content and customer stories for North American audiences including interviews social media content event recaps blogs videos and thought leadership assets.