Head of Performance Marketing
Skills
Analytical SkillsBriefingComputer Assisted Coding SoftwareDefaultsInternet BackboneLanding PagesMarketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Performance marketing experience on the e-commerce brand side with ownership of paid acquisition and growth at scale
- Strong understanding of CAC LTV ROAS payback and contribution margin
- Proven 0→1 builder who has stood up a function channel or growth motion from scratch
- Agentic AI operator who uses AI tools to generate creative ad copy landing pages and campaigns
- Comfortable as a hands-on individual contributor and function owner
- Deep fluency across the e-commerce growth stack and current channel trends
- Strong analytical skills with a bias for action and high ownership
Nice to have
- Curious
- Ambitious
- Hungry
- High autonomy
- Fast-moving
Day to day
- Build the performance marketing engine from the ground up across strategy channels creative measurement and operating processes
- Own paid acquisition across Meta Linkedin and emerging platforms while continuously testing and optimizing the full funnel
- Produce creative copy landing pages and campaign assets using AI tools in a hands-on agentic workflow
- Design the measurement and attribution backbone and partner with the founding team on growth strategy and new bets
Hiring process
- Email founder directly at asad@ltv.ai