Remote Head of Product Marketing Job in UK Fidarsi

Who you are

What the job involves

• Develop and implement comprehensive go-to-market strategies including positioning messaging and launch plans that appeal specifically to developers and foster deep engagement with the platform
• Collaborate with Product Management and Engineering teams to understand product functionalities and roadmap to effectively market to the developer community
• Analyse developer needs and market trends to recommend product enhancements or new features
• Develop metrics to measure the effectiveness of product marketing efforts and adjust strategies accordingly
• Coordinate cross-functional teams across Marketing BD and Product/Engineering to ensure cohesive launch efforts and consistent messaging
• Cultivate and leverage relationships with ecosystem projects partners and grantees in order to strengthen the community
• Develop and lead a comprehensive content strategy that spans all types of content including digital print video and social media to support product launches and brand positioning
• Plan and execute an integrated content calendar that aligns with product launches marketing campaigns and strategic objectives
• Create high-quality content that effectively communicates the benefits of the platform including whitepapers blog posts case studies and promotional materials