Influencer Manager
Skills
Ad ServingContent CreationContextCritical ThinkingEventsInfluencer MarketingLeadership
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 7+ years in agency or in-house influencer marketing
- Established relationships across tech fashion and design
- Strong ties to the NY and LA creator scenes
- Deep fluency in the US influencer landscape
- Understanding of American cultural nuance platform behavior and creator ecosystems
- Experience collaborating with global teams across time zones
- Expert knowledge of influencer strategies across awareness consideration and conversion
- Active social media engagement and content creation experience
- Proven track record working directly with talent and agents
- Creative thinker able to identify trends and develop original content ideas
- Genuine passion for culture design or technology
- Ability to work with a limited budget and optimize ROI
- Phenomenal organizational skills with exceptional attention to detail
- Entrepreneurial and strategic mindset
- Experience using digital marketing tools and reporting
Nice to have
- Resourceful
- Decisive
- Culturally tapped-in
- Creative
- Organized
- Strategic
- Entrepreneurial
- Detail-oriented
- Tasteful
Day to day
- Own Nothing's US influencer program and shape its cultural presence across North America.
- Develop and execute nano, micro, and macro creator campaigns across paid and organic channels.
- Build trusted relationships with creators in tech music fashion streetwear and design while briefing feedback and approving standout content.
- Negotiate contracts coordinate product seeding onboarding and training and report performance to senior stakeholders.