Gemini is a next generation cryptocurrency platform that allows customers to buy, sell, stake, and store crypto.
1185+ employees
Blockchain
Role
Who you are
5+ years in marketing analytics
Experience with Google Analytics, Branch, MixPanel, and Looker
Expert in SQL and Excel
Fluent in event and cookie tracking methodologies
Passionate about crypto and Web3
What the job involves
The Lead, Marketing Analytics is responsible for implementing measurement and attribution strategies, analyzing marketing campaign performance, and delivering insights and recommendations for business growth.
The role partners with Engineering, Product, and Marketing teams to drive global acquisition and customer value growth.
This involves developing dashboards, reports, and tools to inform customer engagement and retention strategies.