RRemoteville
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Lead, Paid Search

Skills
ShopifyDigital MarketingEmerging TechnologiesEnhanced Data Rates For GSM EvolutionKeyword ResearchOptimizationPlays
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of experience developing paid search media plans and strategic presentations
  • Experience contributing to new business pitches
  • Ability to anticipate client team and agency needs and provide proactive solutions
  • Proficiency in research platforms paid search platforms and analytics dashboards
  • Certifications in digital marketing or paid search media strategy are a plus

Nice to have

  • Data-driven
  • Entrepreneurial
  • Collaborative
  • Curious
  • Problem solver
  • Thought leader

Day to day

  • Own and elevate paid search strategy across a portfolio of client accounts
  • Manage activation across Google Microsoft and Yahoo while optimizing Brand Non-brand Shopping PMAX Demand Gen and Competitor tactics
  • Deliver performance insights conduct keyword research write compelling ad copy and recommend bidding and feed strategies that drive growth