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Lead Social Creative - HOKA
Skills
Adobe Creative SuiteAdobe IllustratorAdobe PhotoshopCampaignsMedia TrendsMicrosoft OfficePresentation Skills
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5+ years of experience in social media content in agency or in-house settings
- Proven ability to conceptualize and execute creative ideas tailored to social platforms
- Deep understanding of storytelling through visuals motion and copy
- Strong knowledge of major social platforms creative formats and best practices
- Experience collaborating with marketing teams and external agencies with clear direction and feedback
- Insights into running culture and lifestyle trends with the ability to connect them to creative ideas
- Track record of turning data and insights into culturally relevant creative ideas
- Expertise with Adobe Creative Suite including Illustrator Photoshop and After Effects
- Proficiency in Microsoft Office applications
- Strong communication and presentation skills
- Strategic thinker and creative conceptualizer
- Curious solution-oriented and able to dig deep for answers
- Able to succeed in a matrix organization through influence and partnership
- Highly motivated self-starter team player detail oriented and capable of managing multiple projects simultaneously
- High level of personal integrity empathy and respect for others
Nice to have
- Innovative mindset
- Strong point of view on trends
- Curious
- Solution-oriented
- Highly motivated
- Detail oriented
- Team player
- Passion for sports
- Athletic footwear interest
Day to day
- Develop aspirational social storytelling and narratives that strengthen brand affinity across HOKA channels
- Create bold culturally relevant content ideas tailored to each social platform and audience moment
- Produce platform-specific assets including short-form video carousels static posts and caption copy while maintaining a distinctive voice
- Translate brand and product campaigns into compelling channel-specific stories and collaborate with internal teams agencies freelancers and production partners to deliver high-quality content
- Work on set with directors and photographers monitor social trends competitor activity and cultural moments and turn insights into fresh always-on creative