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Longform YouTube Content Producer

Skills
American CultureContent CreationCreative DevelopmentEditorialInterest RatesProduction ManagementScripting
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 4+ years of experience in YouTube content production digital media branded storytelling or longform video creation
  • Must be based in the United States
  • Strong portfolio showcasing engaging longform YouTube or digital video content
  • Deep understanding of YouTube platform mechanics storytelling formats pacing hooks thumbnails and audience retention strategies
  • Experience using AI tools to create and enhance video content including AI-generated visuals voiceovers editing support and creative ideation
  • Strong experience designing compelling YouTube thumbnails and supporting graphic/social content optimized for clicks engagement and brand consistency
  • Experience creating content for U.S. parent family education or lifestyle audiences strongly preferred
  • Strong understanding of American culture humor trends and social media behavior
  • Excellent storytelling scripting and creative development skills
  • Experience managing production timelines and collaborating across creative teams
  • Ability to work independently while maintaining strong communication and accountability
  • Passion for education literacy children’s content or mission-driven brands is a strong plus

Nice to have

  • Culturally authentic
  • Audience focused
  • Creative storyteller
  • Collaborative
  • Independent

Day to day

  • Develop creative concepts and produce longform YouTube content for U.S.-based parent and teacher audiences
  • Create story-driven video content that balances entertainment education and brand storytelling
  • Own end-to-end production and creative execution of a recurring YouTube content series
  • Research YouTube trends creator formats audience behaviors and cultural moments relevant to the audience
  • Write or support scripting storyboarding interview structures and content outlines
  • Manage or coordinate production workflows including pre-production filming editing and post-production
  • Collaborate with internal stakeholders freelancers creators editors and external production partners
  • Ensure content reflects strong awareness of U.S. culture parenting dynamics humor school environments and online trends
  • Optimize videos for engagement metrics including watch time audience retention click-through rates and subscriber growth
  • Bring fresh creative ideas experimentation and innovative storytelling approaches to the YouTube presence