Longform YouTube Content Producer
Skills
American CultureContent CreationCreative DevelopmentEditorialInterest RatesProduction ManagementScripting
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 4+ years of experience in YouTube content production digital media branded storytelling or longform video creation
- Must be based in the United States
- Strong portfolio showcasing engaging longform YouTube or digital video content
- Deep understanding of YouTube platform mechanics storytelling formats pacing hooks thumbnails and audience retention strategies
- Experience using AI tools to create and enhance video content including AI-generated visuals voiceovers editing support and creative ideation
- Strong experience designing compelling YouTube thumbnails and supporting graphic/social content optimized for clicks engagement and brand consistency
- Experience creating content for U.S. parent family education or lifestyle audiences strongly preferred
- Strong understanding of American culture humor trends and social media behavior
- Excellent storytelling scripting and creative development skills
- Experience managing production timelines and collaborating across creative teams
- Ability to work independently while maintaining strong communication and accountability
- Passion for education literacy children’s content or mission-driven brands is a strong plus
Nice to have
- Culturally authentic
- Audience focused
- Creative storyteller
- Collaborative
- Independent
Day to day
- Develop creative concepts and produce longform YouTube content for U.S.-based parent and teacher audiences
- Create story-driven video content that balances entertainment education and brand storytelling
- Own end-to-end production and creative execution of a recurring YouTube content series
- Research YouTube trends creator formats audience behaviors and cultural moments relevant to the audience
- Write or support scripting storyboarding interview structures and content outlines
- Manage or coordinate production workflows including pre-production filming editing and post-production
- Collaborate with internal stakeholders freelancers creators editors and external production partners
- Ensure content reflects strong awareness of U.S. culture parenting dynamics humor school environments and online trends
- Optimize videos for engagement metrics including watch time audience retention click-through rates and subscriber growth
- Bring fresh creative ideas experimentation and innovative storytelling approaches to the YouTube presence