Manager, Direct Marketing Technology and Data Strategy

Skills
Data StrategiesDatabasesDirect MarketingEnglishMarketing ProgramsMass MarketModeling
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • High School Diploma GED or equivalent is required
  • 8-10 years of experience with data strategies and business processes for complex direct marketing programs in a nonprofit environment
  • Experience translating fundraising business needs for technical teams
  • Experience troubleshooting data process or platform issues for direct marketing programs

Nice to have

  • Salesforce certification
  • Admin certification
  • Marketing Cloud certification

Day to day

  • Lead the business and data strategy for CARE's Mass Market and Mid Level fundraising programs, ensuring platforms and processes work together effectively.
  • Translate fundraising needs into clear technical rules across Salesforce NPSP Snowflake Luminate Online Salesforce Marketing Cloud and Tatango.
  • Partner closely with CRM analytics IT digital teams and vendors to troubleshoot issues improve reporting and support performance management.

Hiring process

  • Click "apply now" below to submit your interest