Manager, Paid Social

Skills
Creativity And InnovationData VisualizationHealthcareInstagramIntermediaryMulti-TouchRentals
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3-5+ years of hands-on paid social experience
  • 2+ years specifically in B2B paid social
  • Experience with LinkedIn Instagram and Facebook
  • Demonstrated in-platform campaign execution and optimization
  • B2B marketing experience with ABM expertise
  • Experience building target account lists matched/company-list audiences and buying-committee targeting
  • Familiarity with ABM and intent platforms such as 6sense or Demandbase
  • Experience managing budget pacing across multi-flight multi-platform campaigns
  • Working knowledge of conversion tracking implementation including LinkedIn Insight Tag and Meta Pixel/CAPI
  • Strong data storytelling skills
  • Comfort in a client-facing role presenting performance and defending recommendations
  • Comfort experimenting with AI-enabled tools

Nice to have

  • Nimble
  • Collaborative
  • Curious
  • Surprising
  • Proactive
  • Passionate
  • Detail driven
  • Team player

Day to day

  • Manage paid social campaign strategy for B2B and account-based marketing clients in a hands-on agency environment
  • Build launch and optimize campaigns directly in-platform including audience setup targeting budget structure creative trafficking and QA
  • Analyze performance report results and turn data into clear client-ready recommendations while partnering with analytics on tracking and UTM governance