Marketing Automation & Funnel Manager
Skills
CRM DatabasesEmail MarketingFranchisee ManagementFunnel Automated Data CollectionHubspotRevenue GenerationSales Funnel Optimization
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Strong hands-on HubSpot experience including workflows automation CRM reporting pipeline management and marketing automation
- Experience building and managing customer journeys and automated marketing funnels
- Experience using RightMessage or similar personalisation tools is highly beneficial
- Good working knowledge of WordPress and Elementor with confidence to create and update landing pages independently
- Strong understanding of direct response marketing and conversion-focused customer journeys
- Experience using AI tools within a marketing environment to improve productivity and campaign performance
- Experience integrating marketing platforms to create seamless customer experiences
- A proactive approach with confidence to suggest improvements while remaining hands-on in delivery
Nice to have
- Hands-on
- Proactive
- Commercial mindset
- Testing focus
- Detail oriented
- Collaborative
Day to day
- Build multi-step sales funnels inside HubSpot to generate qualified franchise enquiries
- Create and improve landing pages using WordPress and Elementor while keeping journeys seamless
- Map customer journeys and build intelligent automations and nurture sequences based on behaviour
- Use RightMessage and AI tools to personalise experiences improve efficiency and continually optimise conversion
Hiring process
- Apply now with CV and short cover note
- Include favourite HubSpot automation or funnel built
- Describe a marketing journey or campaign improved and its impact
- Explain what attracted you to the opportunity