Remote Marketing Automation Specialist Job in Shipley, UK Vantiva

Who you are

• Proven experience in deploying and optimizing email campaigns within a B2B tech environment.
• Strong knowledge and certification in Hubspot Marketing Hub or equivalent.
• Expertise in database management and email marketing best practices.
• Strong analytical skills with a keen understanding of data-driven marketing strategies.
• Excellent project and time management capabilities capable of managing multiple projects in a complex setting.

Desirables

• Canva
• Excel
• Visual Design
• AI Tools

What the job involves

• Develop and execute comprehensive email marketing campaigns using Hubspot including segmentation testing and automation.
• Craft innovative and engaging email content focusing on subject lines copies and visuals to maximize audience interaction.
• Implement A/B testing strategies to optimize email campaign elements and analyze results to enhance future campaigns.
• Maintain Hubspot landing pages and forms ensuring high-quality standards.
• Coordinate data management and integration between Hubspot and Salesforce CRM.
• Ensure all campaigns comply with relevant regulations ensuring high deliverability and compliance.
• Produce detailed campaign analysis and provide actionable insights to improve performance.

Application process

• Submit an online application
• Interview with the marketing team
• Final interview with HR department
• Background check