Marketing Automation Technical Architect

Skills
Business Case PreparationBusiness Process ManagementCustomer PresentationsImplementation PlansMarketing AnalyticsMarketing AutomationMarketo
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 8+ years of business experience in demand generation or business consulting in a Marketo environment
  • Marketo Certified Expert required
  • Deep understanding of digital marketing and product experiences for B2B and B2C environments
  • Experience developing business cases eliciting requirements and implementing solution strategies
  • Experience defining new architectures and leading projects with a minimum of 5-10 members
  • Excellent written and verbal communication skills
  • Knowledge of project management tools and familiarity with digital marketing agencies or marketing technology managed service providers

Nice to have

  • Marketo Certified Solutions Architect certification
  • Experience with Salesforce Account Engagement, HubSpot, Eloqua, or Salesforce.com

Day to day

  • Serves as a hands-on technical subject matter expert for Marketing Automation providing solutions to complex business problems based on real-world experiences
  • Conducts business process review meetings and defines technical and functional requirements for solutions
  • Creates implementation plans including sales and marketing alignment, lead-to-revenue strategies, and automation configuration and integration

Hiring process

  • Applications will be accepted until the position is filled or the posting is removed.