Marketing Intern

Skills
Account MarketingBrand AwarenessCampaign EffectivenessCampaignsGrowth MarketingKey Performance IndicatorsMarket Analysis
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Currently pursuing or recently completed an MBA, postgraduate, or undergraduate degree with a concentration in Marketing or a related field.
  • Demonstrated marketing experience, with a strong understanding of integrated marketing campaigns and growth marketing tactics.
  • Strong analytical skills and a data-driven approach to decision-making.
  • Excellent communication and interpersonal skills, with the ability to engage effectively with both internal teams and external partners.
  • Creative thinker with a keen eye for detail and the ability to manage multiple projects simultaneously.
  • A passion for marketing and a commitment to staying informed about industry trends and best practices.

Day to day

  • Assist in the development and execution of integrated marketing strategies that resonate with both commercial and public sector audiences.
  • Conduct market research and data analysis to gather insights on market trends, campaign performance, and audience behavior.
  • Collaborate with the marketing team to implement targeted campaigns, including Account-Based Marketing initiatives aimed at penetrating key accounts.
  • Utilize data and analytics to measure campaign effectiveness, generating actionable reports and recommendations for optimization.
  • Build and maintain dashboards to monitor and track key performance indicators related to brand awareness and lead quality.
  • Contribute to the creation of marketing materials, emails, and digital content, ensuring messaging consistency and impact across channels.
  • Support event planning and execution, managing logistics, enhancing attendee engagement, and conducting post-event analysis to gauge success.
  • Participate in cross-functional team meetings, providing valuable marketing insights and supporting the integration of marketing efforts across the organization.