Marketing Lead

Skills
AnalyticsBusiness-To-BusinessCampaignsMarketingMarketing ManagementMessagingPipelines
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Owned marketing for a B2B or technical product
  • Hands-on with SEO email analytics and automation tooling
  • Able to build systems that run independently and improve them from data

Day to day

  • Build automated acquisition pipelines using content SEO email and campaigns
  • Track signups and active use closely and use the data to guide decisions
  • Own positioning and messaging across the website and sales materials

Hiring process

  • Submit full name email phone and resume or LinkedIn URL
  • Answer authorization and experience questions
  • Provide writing or campaign samples
  • Add any additional information